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Shape the future of
The construction industry


Shaping the future of the construction industry

Start-up City is The Big 5’s innovation platform where the start-up ecosystem and the global construction industry come together. Contech, proptech, infratech, and energy start-ups get to take the spotlight in front of 55,000+ construction professionals and become change leaders of the future.

Become a part of Start-up City and get the opportunity to launch your future-forward product, to engage with actors of the most exciting construction industry region in the world, and to forge valuable relationships with investors and key construction professionals.

Get ready to build, expand and push the construction industry forward.

Who should exhibit

  • Registered contech, proptech, infratech and energy start-ups
  • Start-ups with a minimum viable product
  • Start-ups with a product suitable for the MEASA region

Top reasons to exhibit

Generate new business opportunities and get qualified leads

Network with key industry stakeholders & investors from across the globe

Build lasting business relationships to increase your international presence

Get insights into booming construction markets in the Middle East, Africa and South Asia

Test the market and validate your product in the market

Boost your brand

What you get

  • A cost-effective, fully equipped exhibiting space to build your pipeline
  • Online booth to network with visitors and plan & schedule meetings
  • Online listing and marketing support by a team of experts to attract the attention of the construction industry
  • Mentoring sessions one-to-one onsite
  • Matchmaking meetings onsite
  • Opportunity to enter the pitch competition and benchmark your worth in front of a prestigious panel

$25,000 prize at the pitch competition

All exhibiting start-ups can enter the highly regarded Start-up City Pitch Competition, which is an additional opportunity to magnify your brand recognition; plus you will stand a chance to win USD 25,000 worth of bespoke marketing package.

Who will you meet

  • Agent / Distributor- 17%
  • Contractor- 17%
  • Manufacturer - 14%
  • Engineering Firm - 10%
  • Consultancy- 8%
  • Architectural & Design Firm- 8%
  • IT & Software- 2%
  • Property Developer- 2%
  • Government - 2%
  • Other - 21%

Seniority level

  • Middle Management- 30%
  • Owner/Board/Director- 27%
  • Senior/ Regional Management - 24%
  • C-Level - 5%

Sponsorship opportunities

Find out how you can be involved with Start-up City to enhance your brand recognition among a community of innovators, entrepreneurs, investors, and decision makers.

Increase your
brand visibility

Expose your brand to 55,000+ construction professionals visiting The Big 5 and looking for innovation.


Position your company as the driver of disruption which is the undisputable future of the industry.


Align with the government's vision

Demonstrate support for the government’s agenda that focuses on innovation and entrepreneurship.


Tap into a new
data pool

Address a new audience of potential partners and clients with innovative minds and fresh ideas.



Start-up City Talks

Start-up City, in association with Startupbootcamp, are proud to present a series of talks with key stakeholders who are shaping the startup ecosystem in the Middle East, Africa, and South Asia region.

Watch the series to gain invaluable insights into the opportunities for local and international startups and entrepreneurs to access the region, learn why Dubai serves as a sandbox for innovation, and get inspired to use our platform as your launchpad for global success.

Getting involved couldn’t be easier

  1. Complete the Application form.
  2. A sales consultant will be in touch shortly.
  3. Showcase your products and meet new buyers.

“Very happy with the variety of products and services exhibited.”

Menelaos Makrigiannis


“The Big 5 is our reference point for any business conducted in the Middle East.”

Georgios Foroglou

Embneusys PC , CEO

“Great place to meet industry experts and build relationships.”

Mostafa Oumoh

Scientist Technologies , Head of Business

“Start-up City at The Big 5 is good way of getting familiar in the region and gaining access to potential investors.”

Pascal van Dalen

Picterra , VP Sales

“It was a fantastic opportunity to meet with new people from various disciplines and locations. I am really interested in participating next year.”

Yannis Pavlakis

Founder , Metis Seagrass

“Start-up City was the highlight of my visit to the The Big 5 2021. We have picked some of these solutions to be tested on our projects in the region.”

Imad Itani

Innovation Manger , ALEC

Supporting Partners

Ecosystem Partners

Community Partner

5 - 8 DECEMBER 2022


Sales Enquiries
Maria Kyriazi
Special Events Executive

Sponsorship Enquiries
Farha Arif
Sponsorship Manager

General Enquiries

Note: Admission is free for trade and industry professionals. Visitors under age 18 will not be permitted.