- What goals are you hoping to achieve by partnering with The Big 5?
The strategic partnership between the Dubai Business Women Council (DBWC) and The Big 5, one of the most important international exhibitions in the construction sector, is not only strategic but also distinctive and integrated, as we share the same vision.
We, at the DBWC, are tirelessly working and making every possible effort to empower working women and strengthen their competitive edge in the labor market. Similarly, the Big 5 embraces innovation to support both male and female employees.
In today’s world, women have become the backbone of nations’ development journeys, and acknowledging that fact, we share with the organizers of The Big 5 Exhibition a common vision to support women working in the construction sector and promote the concepts of diversity, inclusion, and trust in women's abilities to excel in this vital sector.
We are all aware of how important the construction industry is to Dubai's economy and its progress towards building the future. This year, we joined forces with the Big 5 exhibition to showcase the pivotal role that women can play in this major industry. We are committed to offering all forms of support to achieve the DBWC's goals of strengthening the competitive edge of women and upgrading their role in the construction industry.
- Do you believe that construction companies play a role in advancing gender equality not only in the workplace but also in the marketplace and community?
Gender equality has become a core value for successful corporations. This applies to construction firms, which must lead by example in supporting gender equality to establish themselves as responsible and distinguished entities.
It is well known that gender equality is not limited to certain sectors, as it is an international concept applicable to all working environments and widely impacting the market and the community.
We all know that women are underrepresented in the construction industry as well as other “ male-dominant “ ones. But we can improve this situation. In my opinion, if construction companies are to successfully implement gender equality at work, they will be better equipped to support and promote this concept in both the marketplace and the wider community because they will be viewed as role models. Accordingly, such firms will improve their reputation, demonstrate their leadership, sow the seeds of moral corporate conduct, promote sustainability in the community, and impose high market standards.
Yes, the construction and engineering sectors play a fundamental role, and I believe that this role is crucial for reshaping the perception of women's talents in the respective industry.